Location: Level 2 - Conference Room 1
| 10:10 AM to 11:10 AM |
Level 3 Communications WorkshopThe Business Benefits of Streaming—Where We Stand TodayThis workshop session will evaluate the market drivers and variables that content owners and distributors are currently evaluating for their on-line video delivery. Phil Simmonds, Level 3 Vice President of Product Delivery, will discuss the current state of Progressive Download and Streaming in terms of market size, success factors and strategies for content owners to determine the best fit in their business model. Speaker:
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| 11:20 AM to 12:20 PM |
Accenture WorkshopIs This the Death of Linear Television?For the third year, Accenture has interviewed over 100 leading Media and Entertainment executives and, new this year, 8000 consumers. This research continues to provide valuable insight into the future of media specifically around some of the following questions: What will drive revenue growth? Is non-linear media a threat or an opportunity? What is fueling innovation? The research was extensive and only a snapshot will be discussed during the workshop. Speaker:
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| 3:00 PM to 4:00 PM |
VoloMedia WorkshopPennies Today, Dollars Tomorrow: Learn How To Make Money In The Media Transition As Television Moves To The InternetAs content moves from controlled programming to a decentralized, multi-platform distribution model, solutions are required to engage, measure and ultimately monetize this mobile audience. The session will explore this cross-over from television to online and devices, and discuss opportunities while maintaining control of your digital distribution for the anywhere, anytime audience. Moderator:
Panelists:
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